This article delves into the critical issue of honey quality in the marketplace, highlighting alarming findings from Roskachestvo, the Russian quality assessment organization. Recent investigations have uncovered that nearly half of the honey products available in stores are counterfeit or adulterated. The article discusses the importance of honey as a natural sweetener with numerous health benefits, including its antibacterial properties and its role as a source of antioxidants. It emphasizes the need for consumers to be vigilant when purchasing honey, opting for products that are verified and certified to ensure they are getting genuine honey. The implications of consuming fake honey not only affect health but also undermine local beekeepers and the natural ecosystem. To combat this issue, the article suggests ways to identify authentic honey, such as examining packaging, labels, and certifications, as well as understanding the differences between various types of honey, including wildflower, clover, and manuka honey. Furthermore, it encourages supporting local beekeepers and organic producers to promote sustainable practices and ensure the honey consumed is of the highest quality.